Going the omnichannel way is no longer a choice for brands. Customers expect brands to be reachable across channels including social media, apps,
It is strange that some brands spend upwards of several hundred thousand dollars on market research and customer feedback, but don’t listen to the average
“The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The
A Customer experience management (CEM) solution is an incredibly powerful tool to grow your business. With a CEM you can understand your customer needs
Augmented reality refers to the overlaying of physical environments with digital content and images to provide users an enhanced experience of reality.
With the advent of new technology and the entry of a lot of new players into the market, the telecom industry is now more commoditized than ever. Customer churn is at an all time
Every industry has its own tried and tested methods of bringing new customers.
Companies usually use either a push strategy or a
Customers are the backbone of any brand. Given that they form the core of the business, often we see brands focus more on quantum of sales rather than the experience of sales. Customer experience
Why is social media now a crucial part of customer experience management?
We are now intimately familiar with clicks, likes, shares, pins, posts, tweets and so much more in our personal lives. It is not
Telecom is one of the most advanced industries when it comes to understanding customer behavior and consumption. In the past decade, telecom industry has seen massive technological advancements. This technology, backed by structured data,